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To celebrate his new album, Beck has partnered with Gogo, the in-flight internet provider, to stream the record to frequent fliers everywhere. Anyone with access to Gogo can listen to the album, in full, for free – for the next 30 days. This undertaking is the latest chapter in a busy pre-release plan for the singer/songwriter, who decided to stream his album on iTunes a week before its planned breakout.
In an interview with Rolling Stone last year, the musician described the record as “California music… I’m hearing the Byrds, Crosby Stills and Nash, Gram Parsons, Neil Young – the bigger idea of what sound is to me.” For Morning Phase, Beck reunited with the team of musicians that helped him craft his 2002 LP Sea Change (including his father David Campbell, who helped out on brass and string arrangements). The finished product is the first proper LP since 2008’s Modern Guilt, which peaked at number nine on the UK Albums Chart – a first ever Top 10 for Beck.
In a new interview with GQ, the Los Angeles singer noted the effects of being a parent on his music. “It has changed it,” Beck said. “Someone who does what I do, you are already connected into emotional and personal things, coming from a visceral place. And kids do that to you. So it’s really just an escalation. I was pretty soft before, so now I am just totally soft.”
So what’s next? In-flight concerts? Beck can (probably) do that. Check out Morning Phase’s “Blue Moon” below.