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British indie-rockers Arctic Monkeys and music video king Nabil have teamed up to create a dreamy, hallucinatory work of art. “Why’d You Only Call Me When You’re High?” is the latest single from the Arctic Monkeys’ forthcoming album, AM, which is set to be released on September 9th. The much-anticipated follow-up to their last album, Suck It and See, just became infinitely more promising with this new bizarre-o video.
Directed by Nabil, who has done music videos for big names like Kanye West, Foals, Bon Iver, James Blake, and more, the video showcases his signature (and stunning) aesthetic. The video follows Arctic Monkeys frontman Alex Turner embarking on a strange, trippy late-night walk. It’s a little fantastical, a little scary and unsettling, and a whole lot of awesome. The visual of the cinematic piece highlights the more mature direction that the Arctic Monkeys’ sound is taking, the dark tones of the video marrying flawlessly with the groovy, bass-heavy jam. It’s a bit of a departure from the Arctic Monkeys’ previous releases—after all, they rose to fame with the catchy, upbeat “I Bet You Look Good on the Dance Floor” from 2005’s Whatever People Say I Am, That’s What I’m Not, a record that favored fast-tempo rock songs that could be compared to the likes of The Strokes. “Why’d You Only Call Me When You’re High?” seems to be veering more into the Black Keys stylings of rock, but Turner’s distinctive vocals make the song remain definitive Arctic Monkeys—just with an air of sophistication.
The video is available for viewing below: